Categories: Laptop

Apple Leads the PC Market Recovery with Strong MacBook Air Demand

According to research firm Canalys, the decline in global personal computer (PC) shipments slowed down in the second quarter of 2023. Apple emerged as the standout performer, with a remarkable 51 percent increase in shipments, driven by strong demand for its recently launched 15-inch MacBook Air.

The report indicates early signs of recovery in the PC industry, which has been eagerly anticipating a wave of equipment upgrades by consumers and businesses to rebound from the post-pandemic slump.

Canalys reported that the worldwide PC market experienced a decline of 12 percent in the second quarter, a significantly smaller drop compared to the over-30 percent decreases observed in the previous two quarters. The market benefited from robust back-to-school demand, indicating a positive shift in the industry. Ishan Dutt, principal analyst at Canalys, noted, “There are indications that many of the issues that have affected the sector are beginning to abate.”

Market leader Lenovo experienced an 18.1 percent decline in shipments, which was a smaller drop compared to the previous quarter’s 30.3 percent decrease. HP and Dell also witnessed milder declines in shipments compared to the prior quarter. Kieren Jessop, research analyst at Canalys, highlighted, “Inventory levels reduced further in Q2. All customer segments are set to improve sequentially for the remainder of 2023, amid a final push of inventory corrections and stronger seasonality in the latter half of the year.”

However, Canalys predicts that 2023 shipments will still be lower than those of 2022 as consumers prioritize spending on essential items due to high inflation and rising interest rates. Despite this, the PC market is showing signs of recovery, with Apple’s impressive performance serving as a catalyst for the industry’s resurgence.

Latest deals on Laptops
  • Show all
Sachin Gill

Expert in Tech, Smartphone, Gadgets. It Works on the latest tech news in the world.

Recent Posts

Cheap Gaming Laptop Under 50000 on Amazon, You can’t Miss This Deal

Here is the top Gaming Laptop Under 50000, Which will never stop buying them. Here…

1 day ago

Cheap QLED TV 32 inch on Amazon, You can’t Miss This Deal

Here is the list QLED TV 32 inch,. Here the QLED TV 32 inch on…

1 day ago

Best Selling Smartwatch Under 2000 on Amazon, You can’t Miss This Deal

Here is the list of Smartwatch Under 2000 Here is the Smartwatch Under 2000 on…

2 days ago

Best 10 TWS Under 2000 On Amazon

Here is the list of TWS Under 2000 Here is the TWS Under 2000 on…

2 days ago

BOULT Launches Bassbox X60, X250, and X500 Soundbars with BoomX Technology in India

BOULT has unveiled three new soundbars in India – the Bassbox X60, Bassbox X250, and…

3 days ago

Cheap Gaming Laptop On Amazon

Here are the top Gaming Laptops you will never stop buying. Here is the best…

4 days ago