Dish TV India, the flagship company of the Direct to Home (DTH) sector, is planning to bring Android set-top boxes in the next few weeks. A top company official gave this information on Monday. The official said that in order to stay in the rapidly changing entertainment sector, new changes are necessary according to the time. The company hopes that through this it will be able to stay firmly in the upcoming competition and retain its premium customers. The DTH operator claimed that 30 to 35 percent of its 2.3 crore subscribers fall in the premium category, as they spend more than Rs 400 a month.
Sukhpreet Singh, Corporate Head (Marketing), Dish TV India, said, “We are monitoring the new technology development and taking steps accordingly.” In the next few weeks, a new generation of media is going to introduce Android set-top boxes for consumers seeking entertainment. Apart from this, we will also bring smart sticks for Rs 599.